With over 125 years experience in hair care, Wella has a proud history as an industry leader.
The Wella name is synonymous with innovative hair care and we are consistently the first to market with new technologies developed to meet the ever-changing needs of the consumer.
With some of the most recognizable brands in the industry the Wella name and logo is a guarantee of performance and quality.
Koleston Perfect sets the benchmark in permanent hair colour. With Koleston Perfect, a kaleidoscope of colours is available to you. Turn your colour deep luxuriant red, beautiful blonde or rich chocolate brown with total confidence and a shining, vibrant result. Or opt for a colour that is completely your own with ‘Inspire by Koleston Perfect’ which offers an infinite colour palette and a hair colour that is truly personal and totally unique. This new technology is exclusive to Wella.
Wella’s Trend Vision Award is about promoting excellence in the industry. In 2003 the world’s top stylists participated in the first international Trend Vision Award – and every year Wella seeks out the most creative hairdressers worldwide. The competition stirs up enthusiasm for the craft of hairdressing, while at the same time promoting the professional competence of up and coming stylists at an international level. The establishment of this prize helps to confirm Wella’s status as a winner in the race to capture the spirit of the times.
With the help of world-class hairstylists at TONI&GUY, we don’t just recognize trends and translate them into market success; we actually set the trends ourselves, giving consumers access to the latest cuts and colours to make their mark on the international hair scene.
Hair is up to 10 times more sensitive to damage when it is wet. When exposed to heat the hair needs protection against heat and mechanical damage during the blow-dry. System Professional Perfect Hair provides hair with volume and improves its structure. The leave-in foam deeply strengthens the hair fiber. Hydrolized keratin and amino acids […]
Repair Shampoo is the ideal preparation for sensitised and damaged hair. It gently cleanses while respecting the delicate state of damaged hair, to leave a smooth surface. This makes hair easier to comb through without tearing. The ideal preparation for any following System Treatment.
The formula, with the Dermapure Complex, fights dandruff sustainably and transforms the scalp environment so that a lasting dandruff protection is guaranteed with regular usage.
Daily detangling cream that intensly conditions for velvety softness and a smooth hair feel. It smoothens frizz and calms the hair structure.
The Elasticizing Cream that defines curls and gives them incredible bounce and energy. It tames and bundles curls to prevent fly-aways through the anti-static effect. The cream can be used to create soft waves as a base for a styling. Improves the definition of curls in dry hair.
A luxurious weekly treatment for intensive hair texture control and softness. The Smoothen Mask will reduce fly-aways, calm frizz and keep the hair structure smoother for longer. With EnergyCode™ for responsive hair full of energy.
Gentle luxurious cleansing, control and smoothness for a soft and supple hair feel. Instantly transforms unruly textures into a soft, combable and manageable hair.
Gently moisturizes the hair, removing sunscreen, salt and chlorine residue on the hair and skin. It improves combability and leaves the hair fresh, light and shiny. It is equally effective on the skin, gently removing waterproof sun lotions and hydrolipid residues. Pepares the skin for moisturization. Can be used as a daily sports shampoo, for […]
Protect hair from sun damage with the System Professional Solar Helio Guard; a water resistant spray that minimises the damaging effects of prolonged sun exposure.