With over 125 years experience in hair care, Wella has a proud history as an industry leader.
The Wella name is synonymous with innovative hair care and we are consistently the first to market with new technologies developed to meet the ever-changing needs of the consumer.
With some of the most recognizable brands in the industry the Wella name and logo is a guarantee of performance and quality.
The unique finishing treatment that instantly improves elasticity to make the blow-dry more bouncy and easier to shape. The ultra-light and fast acting spray on formula enables deep penetration of the ingredients with no development time.
Deep care effect of essential amino acids. Liquid Hair is a molecular hair refilling treatment that reconstructs the hair fiber, reinforcing hair for up to 5 washes. The thermo activated formula refills the hair from the inside out and provides high performance through expert application.
After 5 years of research System Professional proudly introduces Alpha Energy, the innovative energizer that combines a powerful, pure form of our EnergyCodeTM Complex with a proven and effective formula. Designed to enrich the 3 pillars of hair, scalp, fiber and texture it provides visibly fuller and more manageable strands – from root to tip. […]